CALLUM CONNECTS ENTREPRENEURSHIP INTERVIEWS Azleen Abdul Rahim, Co-Founder of Marketing In Asia Azleen’s Platform Helps Content Creators Gain Exposure Across Asia What’s your story?I am the co-founder of Marketing In Asia, a content-sharing platform. Our mission is to give Asian people and brands a voice, through their content. To date, the platform has more than 200 content creators uploading their articles, infographics, podcasts, slides, and videos, at […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP Women on Top in Tech – Ai Ching Goh, Co-Founder of Piktochart (Women on Top in Tech is a series about Women Founders, CEOs, and Leaders in technology. It aims to amplify and bring to the fore diversity in leadership in technology.) Ai Ching Goh is the Co-Founder and CEO at Piktochart, a web app offering users without intensive graphic design experience to easily create professional-grade infographics […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP STARTUPS Marketing For Retaining Customers We are familiar with the funnel illustration in business graphics as used to articulate parts of the sales or lead generation process. Most of these infographics end with the conversion of the lead into a customer but is that the only happily-ever-after that businesses should aim for? In this series of posts on flipping the […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP The Story of Elon Musk In a hundred years, when most people reading this and the person writing this are long gone, Musk’s cars and rockets will still be circling the Earth and the skies. How can such a person get started against all odds is the question I ask here. And, more importantly, what can we learn from him? […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP How to Avoid Online Shopping Fraud? Whether it is the latest tech gadget, new clothes, your next holiday trip, or car insurance – there are few things that you cannot buy online. But as great the pleasure of having everything delivered to your door step may be, the hard is the awakening once you realize you’ve become a victim of online […] Saving Bookmark this article Bookmarked
STARTUPS 6 signs the startup is bad Starting a new company is fun but a company that’s not growing is dying. This may be the starting point but can also be the point where most companies fail. Here are six signs that the passion and energy that has brought you this far might not be enough to be successful in the market Saving Bookmark this article Bookmarked
STARTUPS The Reasons People Quit Their Job There are many reasons why people quit their jobs and the pattern behind the reasons tell us something more about how we should plan out our careers. Saving Bookmark this article Bookmarked
STARTUPS 200 great ways to make money online Most ‘earn cash from home’ ads are cons. Yet if you’ve a computer or smartphone, there’s a host of small ways to boost your coffers. This guide lists legitimate ways to make money online. Find out more below! Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP 10 Facts about Alibaba Group you didn’t know Jack Ma or Ma Yun (born October 15, 1964) is a Chinese entrepreneur. He is Executive Chairman of Alibaba Group, a family of highly successful Internet-based businesses. Saving Bookmark this article Bookmarked
How Will ChatGPT Transform Philosophy Key Takeaway: In 1950 English mathematician Alan Turing proposed an “imitation game” where a judge entered into a typed dialogue with an AI pretending to be human as a way of testing if the AI was intelligent. Lex.page is an AI-enabled writing tool that can generate text or answer questions. In 2018, Google unveiled Duplex, […] Written by Geoffrey Rockwell January 30, 2023January 30, 2023 Saving Bookmark this article Bookmarked
What Ancient Wisdom Can Teach Us About Finance Key Takeaway: The rate of species extinctions as a result of human activity is at least 1,000 times higher than the natural rate. The effects of business on our climate are also clear, with 71%of the world’s fossil fuel emissions coming from just 100 multinational corporations. They aim to work within the nature and limits […] Written by Atul Shah January 24, 2023January 24, 2023 Saving Bookmark this article Bookmarked
Why Amazon Became So Successful Key Takeaway: Amazon with a market capitalization of over $1.5 trillion and net revenue of $386 billion in 2020. Customer Service and Convenience is one of the key factors that has contributed to its success. Amazon’s focus on customer service and convenience has played a major role in its success. Innovative Business Model is another […] Written by Andreas Lehmann January 16, 2023January 16, 2023 Saving Bookmark this article Bookmarked
What The Art Of David Hockney Can Teach Us About Life Key Takeaways: David Hockney is the great modern mark-maker. He brings new joy and richness to the very act of seeing, writes art critic Richard Brinsley Wylie. David Hockney’s latest book, My Window, is a visual diary of what he observed from his bed. At the age of 72, he started using iPhone and iPad […] Written by Martin Kemp January 9, 2023January 9, 2023 Saving Bookmark this article Bookmarked
Cats In The Medieval Ages Key Takeaways: In the middle ages, men and women were often identified by the animals they kept. Keeping an animal that was lavished with attention, affection and high-quality food in return for no functional purpose – other than companionship – signified high status. Pets became part of the personal identity of the nobility. The 14th-century […] Written by Madeleine Killacky January 6, 2023January 6, 2023 Saving Bookmark this article Bookmarked
A Look At The Global Economy In 2023 Key Takeaways: EU energy ministers have capped gas prices at €180 (£159) per megawatt hour (MWh) for this winter. The cap is an attempt to control the unruly market forces that saw gas prices spike to nearly €340/MWh last summer. Political intervention risks repeating mistakes made by the US during the 1970s oil price shocks. […] Written by Adi Imsirovic January 5, 2023January 5, 2023 Saving Bookmark this article Bookmarked
What We Can Learn From Kanye West And Adidas Key Takeaways: Brand collaborations are strategic partnerships between two or more brands. When done well, the collaboration helps both partners grow their brands and amplify a shared message. But just like any marriage, it doesn’t always go well; recent examples include Yeezy’s breakups with Gap and Adidas. Adidas has ended its partnership with Yeezy after […] Written by Pankhuri Malhotra December 28, 2022December 28, 2022 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked