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Azleen’s Platform Helps Content Creators Gain Exposure Across Asia What’s your story?I am the co-founder of Marketing In Asia, a content-sharing platform. Our mission is to give Asian people and brands a voice, through their content. To date, the platform has more than 200 content creators uploading their articles, infographics, podcasts, slides, and videos, at […]

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Key Takeaways: Brand collaborations are strategic partnerships between two or more brands. When done well, the collaboration helps both partners grow their brands and amplify a shared message. But just like any marriage, it doesn’t always go well; recent examples include Yeezy’s breakups with Gap and Adidas. Adidas has ended its partnership with Yeezy after […]

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I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […]

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