Julie Wright's articles BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY The Real Magic Of Disney Is Its Business Acumen Key Takeaway: Disney’s greatest legacy is not its animated stories or characters, but the business acumen of its founders. The Walt Disney Company was founded in 1923 by brothers Walt and Roy Disney, who initially focused on animation. They adopted merchandising and technologies like Technicolor and sound to cut costs and promote their products. After […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY The Real Magic Of Disney Is Its Business Acumen Key Takeaway: Disney’s greatest legacy is not its animated stories or characters, but the business acumen of its founders. The Walt Disney Company was founded in 1923 by brothers Walt and Roy Disney, who initially focused on animation. They adopted merchandising and technologies like Technicolor and sound to cut costs and promote their products. After […] Saving Bookmark this article Bookmarked