Empirics Asia Home

LATEST Articles from EMPIRICS

Contribute your Knowledge to Empirics

Join one of Asia’s largest knowledge & insights crowd sharing platform.

Become a Member

Featured Knowledge on Empirics

  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. STRATEGY

The Science Of Product Placements: How To Get It Right

In “The Variant,” an episode from the Disney+ hit streaming show “Loki,” it’s tough to miss the barrage of product placements, with fast-paced action and dialogue taking place in front of Charmin toilet paper, Dove soap and Arm & Hammer deodorant. At one point, Loki barrels down an aisle with vacuum cleaners and fights off […]
  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. STRATEGY

Imitation Does Not Always Work

LinkedIn has warned its advertisers that it is eliminating its video stories, thus becoming the second social network, after Twitter pulled the plug in July on Fleets, to realize that strategies based on literal copies of other social networks’ features don’t always pan out. When Instagram decided to copy Snapchat’s ephemeral stories format, it took a product from […]
  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. STRATEGY

How To Accelerate Digital Transformation

Digital Transformation is about creating new opportunities for your business to drive innovation and efficiency, to improve how your teams work, and to leapfrog ahead of competitors, all with the goal of delivering new and improved customer experiences. Every industry is undergoing a transformation. Customers are expecting more and retaining them is increasingly difficult as […]
  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. MONEY & FINANCE
  4. STRATEGY

How To Succeed At Crowdfunding

Small donations can add up to big bucks. That’s the promise of crowdfunding, a process by which entrepreneurs and nonprofits raise money online from individuals instead of banks and investors. Last year, 6.4 million crowdfunding campaigns worldwide brought in $34 billion, according to the crowdfunding data company Fundly. But most of those campaigns didn’t live up […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STRATEGY

Branding Secrets From LEGO

Toymaker LEGO provides a great example of the brand-alignment and brand-building strategies explored in this module. Anyone who has wandered through the LEGO section of a toy store or a department store knows that the company understands its target audiences very well: young children (ages 1.5 to 11) who like to build things and parents […]
  1. BUSINESS & ECONOMICS
  2. ENTREPRENEURSHIP
  3. STARTUPS
  4. STRATEGY
  5. TECHNOLOGY

What I Learnt from Scaling one of Asia’s Fastest Growing Startups

I joined iPrice in the summer of 2016. At the time, a very promising regional affiliate player with an encouraging initial traction and around 1M monthly users. I left at the end of last year, after a terrific journey which saw us becoming the leading meta-search e-commerce aggregator in SEA, growing our userbase to over 15M monthly […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY

Why Every Team Needs Therapy

Most employees do not find the time to practice self-reflection. As a consequence, they are unaware about their personality and needs. By asking the right questions, a psychotherapist helps employees understand their minds and guides them towards self-awareness. Frequent self-awareness therapy increases resilience and productivity while also reducing sick days. Both result in a positive […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY

How to Spot Technology Trends & Make Them Happen

“The future’s so bright I gotta wear shades.” Pat MacDonald How do we visualize the present to create the future? One way to predict the future is to create it collaboratively guided by Supertrends and Wardley Maps. By mapping the technology and business landscape, we can start anticipating the future by looking at patterns of […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY

Is It Possible To Compete With Amazon?

Several years ago, the largest department store in Europe — and the third in the world — Spain’s El Corte Inglés, announced a two-hour delivery service for purchases of more than €20 and up to five products in more than 54 Spanish towns and cities, a move clearly designed to compete with Amazon Prime Now, which in Spain is still only available in […]

Knowledge Curated For You

  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. STRATEGY

How To Accelerate Digital Transformation

Digital Transformation is about creating new opportunities for your business to drive innovation and efficiency, to improve how your teams work, and to leapfrog ahead of competitors, all with the goal of delivering new and improved customer experiences. Every industry is undergoing a transformation. Customers are expecting more and retaining them is increasingly difficult as […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. MONEY & FINANCE

Will Bitcoin Replace The Dollar In El Salvador?

On Sept. 7, 2021, El Salvador will become the first country to make bitcoin legal tender. The government even went a step further in promoting the cryptocurrency’s use by giving US$30 in free bitcoins to citizens who sign up for its national digital wallet, known as “Chivo,” or “cool” in English. Foreigners who invest three bitcoins in the country – currently about $140,000 – […]
  1. EDITOR'S PICK
  2. ENTREPRENEURSHIP
  3. MONEY & FINANCE
  4. STRATEGY

How To Succeed At Crowdfunding

Small donations can add up to big bucks. That’s the promise of crowdfunding, a process by which entrepreneurs and nonprofits raise money online from individuals instead of banks and investors. Last year, 6.4 million crowdfunding campaigns worldwide brought in $34 billion, according to the crowdfunding data company Fundly. But most of those campaigns didn’t live up […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK

How Lionel Messi Fits Into Qatar’s Game Plan

Lionel Messi’s emotional though lucrative move to Paris Saint-Germain is now complete. After scoring 672 goals for Barcelona, the football world eagerly awaits what he can bring to the French league. His new club’s owners, meanwhile, will be looking slightly further ahead, with a focus on 2022. Since Qatar Sports Investments (QSI) first bought a majority stake in Paris Saint-Germain (PSG) in […]
Next

Discover More on Empirics

  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY

Amazon Planning To Buy Malls Now?

The largest shopping mall owner in the United States, Simon Property Group, which manages some 325 properties across the country totaling more than 22 million square meters, is in talks with Amazon to convert some premises being made vacant due to the collapse of department store chains such as J.C. Penneyor Sears into fulfilment centers for the company. In June, J.C. Penney announced the […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY

Killing Unicorns – Startup Valuation in Perspective

We have all seen statements such as “Uber is worth four times more than Hertz, and it doesn’t own a single car.” While there is a kernel of truth to this statement–Uber’s latest round valued the company at $40B while Hertz’s current market capitalization is $10B–the difference between startup valuations (so-called “unicorns” with valuations of […]

EXPERT INTERVIEWS BY EMPIRICS

  1. CALLUM CONNECTS
  2. INTERVIEWS

Christian Espinosa – Founder and CEO of Christian Espinosa, LLC. & Managing Director of Cerberus Sentinel

This article was originally published here: X Christian Espinosa – Founder and CEO of Christian Espinosa, LLC. & Managing Director of Cerberus Sentinel What’s your story? After boredom with freelance work and a desire to contribute more, I founded Alpine Security, a cybersecurity company, in 2014. I quickly discovered in my entrepreneur journey that I […]
  1. CALLUM CONNECTS
  2. INTERVIEWS

Paul Carr – Founder & CEO of Paul Carr Consultancy Pte. Ltd.

This article was originally published here: Paul Carr – Founder & CEO of Paul Carr Consultancy Pte. Ltd. Using his background in news broadcasting, Paul Carr has taken on the challenge of training others how to deal with the media. What’s your story? Media Interview Skills Coach who loves rehearsing media interviews or press conferences […]
  1. CALLUM CONNECTS
  2. INTERVIEWS

Dana Blouin – Co-Founder of SuperVillain Design Studio

This article was originally published here: Dana Blouin – Co-Founder of SuperVillain Design Studio Frustrated in his work, Dana Blouin took the decision to change countries and direction and has never looked back. What’s your story? A decade ago I was a telecom engineer, unhappy in my dead-end job, and working in an environment and […]
  1. CALLUM CONNECTS
  2. INTERVIEWS

Saurya Velagapudi – Founder of Simhapura Pte. Ltd.

This article was originally published here: Saurya Velagapudi – Founder of Simhapura Pte. Ltd. Learning to frame advice positively rather than negatively has enabled Saurya Velagapudi to enhance his clients’ opportunities. What’s your story? My family is the typical immigrant success story of America – we came with less than $300 to our name and […]

Featured Thought Leaders on Empirics

Next

Trending Knowledge on Empirics

  1. CALLUM CONNECTS
  2. INTERVIEWS

Christian Espinosa – Founder and CEO of Christian Espinosa, LLC. & Managing Director of Cerberus Sentinel

This article was originally published here: X Christian Espinosa – Founder and CEO of Christian Espinosa, LLC. & Managing Director of Cerberus Sentinel What’s your story? After boredom with freelance work and a desire to contribute more, I founded Alpine Security, a cybersecurity company, in 2014. I quickly discovered in my entrepreneur journey that I […]
0
Knowledge Crowdsourced on Empirics

Login

Welcome to Empirics
We are glad you have decided to join our mission of gathering the collective knowledge of Asia!
Join Empirics