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To figure out the effects of national events on a society and to understand how a society’s behaviour patterns are shaped throughout the history, one should understand that society’s or nation’s psychology. In order to understand a nation’s psychology, one should look at the social psychology discipline. Barons, Byrne & Suls (1989) characterize social psychology […]
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Meaning in life reflects the feeling that one’s existence has significance, purpose, and coherence (see Heintzelman and King, 2014). A growing body of research identifies meaning in life as a fundamental human need that strongly influences both psychological and physical well-being (see Vail and Routledge, 2020). Individuals who perceive their lives as full of meaning live longer, […]

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Key Takeaways: Brand collaborations are strategic partnerships between two or more brands. When done well, the collaboration helps both partners grow their brands and amplify a shared message. But just like any marriage, it doesn’t always go well; recent examples include Yeezy’s breakups with Gap and Adidas. Adidas has ended its partnership with Yeezy after […]

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I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […]

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