BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY The Marketing Secrets Of Barbie’s Success Key Takeaway: Barbie is one of America’s most trusted brands, with worldwide sales of US$1.5 billion in 2022 and a brand value of US$590 million. Mattel has used a “multiply” strategy to increase brand visibility and storytelling tactics to sustain interest in the brand. Mattel’s strategy of targeting older consumers through nostalgia and designer and […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY Why Amazon Became So Successful Key Takeaway: Amazon with a market capitalization of over $1.5 trillion and net revenue of $386 billion in 2020. Customer Service and Convenience is one of the key factors that has contributed to its success. Amazon’s focus on customer service and convenience has played a major role in its success. Innovative Business Model is another […] Saving Bookmark this article Bookmarked
EDITOR'S PICK STRATEGY TECHNOLOGY How Netflix Uses Data Science To Produce Amazing Shows Key Takeaways: Netflix has released hundreds of Originals and plans to spend $8 billion over the next year on content. Each production is a mountain of operational and logistical challenges that consumes and produces tremendous amounts of data. At Netflix’s scale, this is further amplified to levels seldom encountered before in the history of entertainment. […] Saving Bookmark this article Bookmarked
CULTURE EDITOR'S PICK STRATEGY Leadership Lessons From Game Of Thrones & House Of The Dragon As anybody who has been in a leadership position knows, no single style fits every situation. In my book, Management Lessons from Game of Thrones: Organization Theory and Strategy in Westeros, I examine how characters, organisations and situations in that fictional world have surprising parallels to the way business is done in the real world. I […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY The Strategies Of Tech Giants For Economic Downturn Key Takeaways: Rising inflation and looming recessions are squeezing household finances, but businesses also worry about an economic downturn. With the Standard & Poor’s 500 stock market index down 17% in the year to date, and the Nasdaq 100 tech sector index down 33%, market uncertainties can affect a company’s ability or willingness to spend […] Saving Bookmark this article Bookmarked
EDITOR'S PICK FINANCE STRATEGY TECHNOLOGY From GameStop To Crypto: How To Protect Yourself From Hype Key Takeaways: Recent rallies in stocks popularised on social media have attracted increasing numbers of investors looking to these so-called “meme stocks” for quick returns. And with recessions looming around the world, the danger is becoming even more acute. Investors should learn a lesson from the GameStop story. Consumers have learned to be more wary […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK SOCIOLOGY STRATEGY Prediction Markets: How To Predict The Future Key Takeaways: Wikipedia posits a handful of contenders for Physiology or Medicine, about 20 different possible winners for the Peace Prize and several dozen potential winners of the Literature Prize. Each stock’s price is tied to a different event happening in the future. Despite using different devices to keep up engagement, such as leader boards […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY Royal Entrepreneur: How Queen Elizabeth Made The British Monarchy Into A Global Brand Key Takeaways: Queen Elizabeth II was not just a monarch, she represented a global brand. Other organisations are granted the use of the royal prefix such as the Royal Opera House in London. Such a promise needs to be authentic, consistent and valued by consumers and other stakeholders. All of this has enabled the British […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY STRATEGY The Secret Psychology Of Shops Key Takeaways: You might think that you only buy what you need, when you need it. Why do shops like to move everything around? It increases feelings of shame and guilt, which in turn can lead to anxiety, stress and depression. This can happen when a consumer wants to continuously experience the feel-good “hit of […] Saving Bookmark this article Bookmarked
EDITOR'S PICK POLITICS STRATEGY What Zelensky Can Teach Us About Leadership Key Takeaways: Whatever happens in the coming weeks, President Volodymyr Zelenskyy will go down as the face of Ukrainian resilience during the Russian invasion of his country. Zelenskyy has demonstrated, during the invasion, a style of political presentation that is the antithesis of that shown by Russian President Vladimir Putin. Putin demonstrates a tendency toward […] Saving Bookmark this article Bookmarked
The Science Of Cringe Key Takeaway Cringe is a physical and emotional emotion that can help people better understand themselves and one another. A recent study showed that cringe-filled entertainment can actually help people better understand themselves and one another. The study found that binge-watching a show with cringeworthy moments can be therapeutic, as it reminds us of the […] Written by Anuja Anil Pradhan May 23, 2023May 23, 2023 Saving Bookmark this article Bookmarked
Does Insider Trading Actually Matter? Key Takeaway: Insider trading is an illegal act in which someone relies on market-moving, nonpublic information to decide whether to buy or sell a financial asset. Punishment can range from a few months to over a decade. Insider trading is common and profitable, but difficult to prove and prevent. It undermines public confidence in financial […] Written by Alexander Kurov May 10, 2023May 10, 2023 Saving Bookmark this article Bookmarked
What It Means To Be Authentic In The Age Of A.I. Key Takeaway: Authenticity is important for both individuals and society, as it is a social glue that reinforces trust. People need to reexamine and recalibrate how authenticity is judged. Social science offers guidance on what makes something feel authentic. George Newman found three dimensions of authenticity: historical authenticity, categorical authenticity, and values and beliefs. Generative […] Written by Victor Lee May 3, 2023May 3, 2023 Saving Bookmark this article Bookmarked
The Importance Of Solitude Key Takeaway: Solitude is different from loneliness, as it can be found in public spaces and can have a positive impact on our daily mood. It can help us deal with feelings of frustration, agitation or anger. Spending time alone can be difficult and lonely, so it is important to have something to do during […] Written by Thuy-vy Nguyen May 2, 2023May 2, 2023 Saving Bookmark this article Bookmarked
The Future Of Digital Journalism After BuzzFeed Key Takeaway: Buzzfeed News has announced it will shut its award-winning news division for good, laying off 60 journalists. This is bad news for those involved and a tragedy for the wider digital news media, as it produced hard-edged, scoop-heavy journalism. Media companies sought to emulate Buzzfeed’s irreverent and flippant style, but its quality journalism […] Written by Sean Dodson May 1, 2023May 1, 2023 Saving Bookmark this article Bookmarked
Will The Earth Last Forever? Key Takeaway: The Earth formed from a nebula 4.6 billion years ago, and the atmosphere of the early Earth was not oxygen-rich. Cyanobacteria were the first organisms to produce oxygen, and humans emerged 200,000-2 million years ago. The Sun provides energy and plants for food and oxygen. The Earth’s surface is constantly changing, leading to […] Written by Shichun Huang April 20, 2023April 20, 2023 Saving Bookmark this article Bookmarked
Why Everyday Decisions Feel So Stressful Key Takeaway: The Paradox of Choice: Why More is Less argues that an abundance of choices can cause people anxiety due to the difficulty of comparing and contrasting options, lack of expertise, and emotional high stakes. Maximisers are more likely to experience post-decision regret, so it is important to build habits to avoid ruminating on […] Written by Yaniv Hanoch April 12, 2023April 12, 2023 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked
