EDITOR'S PICK ENTREPRENEURSHIP FINANCE STRATEGY How To Succeed At Crowdfunding Small donations can add up to big bucks. That’s the promise of crowdfunding, a process by which entrepreneurs and nonprofits raise money online from individuals instead of banks and investors. Last year, 6.4 million crowdfunding campaigns worldwide brought in $34 billion, according to the crowdfunding data company Fundly. But most of those campaigns didn’t live up […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP Christantio Giovanni – Co-Founder of Oneshot This article was first published here: Christantio Giovanni – Co-Founder of Oneshot Aware that the complexities of video making were off putting for people who wanted to make videos to promote their businesses, Christantio Giovanni came up with a simple solution. What’s your story? I came to Singapore from Indonesia to complete a Diploma in […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP STRATEGY Creating A Vision For Your Company Investors love it when companies have a clear and compelling vision. It makes it easy to get excited by where the company is going and picture it as a big business. It works because it’s meaningful and aspirational. Customers are drawn to the business and know what to expect when they get there. Employees are […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK ENTREPRENEURSHIP STRATEGY Branding Secrets From LEGO Toymaker LEGO provides a great example of the brand-alignment and brand-building strategies explored in this module. Anyone who has wandered through the LEGO section of a toy store or a department store knows that the company understands its target audiences very well: young children (ages 1.5 to 11) who like to build things and parents […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK ENTREPRENEURSHIP STRATEGY Why Businesses Need A Social Impact Strategy Most business people are used to thinking of strategy as a way to generate money, but not so much as a way to create societal impact. Without good strategy, your social mission will likely fall flat on its face. It might still make you lookgood, but you’ll be wasting resources – and more importantly – you’ll be throwing […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP STRATEGY How Organisations Create Intrinsic Value Value creation is the essence of business. Value is what attracts and keeps customers. Value is what attracts and retains employees. It’s also what attracts and maintains relationships with investors, suppliers, distributors and the wide range of other stakeholders who are critical to the firm’s long-term success. A business that does not create value will eventually […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP TECHNOLOGY The Future Of Autonomous Vehicles: Product Or Service? The big question about the evolution of car transportation is whether in the future, we will continue to buy and own vehicles, or simply hire them as and when we need them? The answer pits the ideas of some traditional automakers, such as GM and others, against companies such as Waymo, Didi or AutoX. As the […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP TECHNOLOGY The Remarkable Growth Of Esports We are all familiar with sports, but probably not with the phenomenon called Esports. Esports stands for Electronic Sports and pretty much means anything that includes playing games competitively and making money by doing so. Over the last few years Esports has grown immensely. Viewership numbers have risen to unpredicted heights and the prize pools are growing bigger […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP Identity Play Or Meme? A friend of mine made me aware of a Facebook group called: a group where we all pretend to be ants in an ant colony. According to the group’s ‘About’ section, the members are ants, “worship The Queen and do ant stuff. ” Founded in June 2019, the group began to receive mainstream publicity after a viral tweet and has now over 1.9 […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP PSYCHOLOGY STRATEGY The Case For Bad Ideas I was speaking to a friend this morning about the alarming increase in peanut allergies in certain populations, chiefly the overdeveloped West. For example, they have increased fivefold in the UK in just the past 20 years. The latest science behind the cause stipulates that we are just too clean; and that our avoidance of potential threats — a legume, in this […] Saving Bookmark this article Bookmarked
The Secret Functions Of Dopamine Key Takeaway: Recent neuroscience research suggests that popular strategies to control dopamine are based on an overly narrow view of its function. Dopamine is a neurotransmitter in the brain that tracks reactions to rewards, such as food, sex, money, or answering a question correctly. There are many types of dopamine neurons located in the uppermost […] Written by Kimberlee D'Ardenne September 19, 2023September 19, 2023 Saving Bookmark this article Bookmarked
NASA Finally Revealed Findings On UFOs Key Takeaway: NASA’s independent study team released a report on UFOs, describing them as UAPs (unidentified anomalous phenomena) to move beyond the stigma associated with UFOs. The report found no evidence that reported UAP observations are extraterrestrial. The report also highlighted the need for transparency and reducing the stigma associated with UFOs. The study team […] Written by Chris Impey September 18, 2023September 18, 2023 Saving Bookmark this article Bookmarked
Some Silicon Valley Investors Are Trying To Create A Utopian City Key Takeaway: George Bernard Shaw referred to Ebenezer Howard’s “garden cities” concept in the late 19th and early 20th centuries, which he believed would offer the advantages of town and country without the drawbacks. Recently, a Silicon Valley consortium called Flannery Associates purchased land for California Forever, a contentious project that echoes Howard’s ideas. Howard’s […] Written by Empirics Asia September 12, 2023September 12, 2023 Saving Bookmark this article Bookmarked
How Video Games Are Reviving Classical Music Key Takeaways: Starfield, a highly anticipated video game, allows players to build their own character and spacecraft, travel to multiple planets, and follow multiple story arcs. The game’s interactive music uses a palette of musical language that cultivates a contemplative soundscape, launching the listener into the vastness of space while remaining curious, innocent, and restrained. […] Written by J. Aaron Hardwick September 11, 2023September 11, 2023 Saving Bookmark this article Bookmarked
The Psychology Of Fyre Festival II Key Takeaway: The founder of the 2017 Fyre Festival, William “Billy” McFarland, has announced plans for a second attempt at the festival, with a target date of the end of 2024. McFarland, who was charged with several fraud offences and sentenced to six years in prison, has been promoting the event on Instagram. The promotion […] Written by Yaniv Hanoch September 8, 2023September 8, 2023 Saving Bookmark this article Bookmarked
What Exactly Is Nudge Theory? Key Takeaway: The concept of “nudge theory” has gained prominence 15 years after its 2008 book, “Nudge: Improving Decisions about Health, Wealth and Happiness.” The book, which inspired politicians like Barack Obama and David Cameron, led to the creation of government teams to incorporate nudge theory into public policy. However, the success of these nudges […] Written by Stuart Mills September 7, 2023September 7, 2023 Saving Bookmark this article Bookmarked
The Age Of Nanotechnology Key Takeaways: Nanotechnology is set to revolutionize clothing, transportation, and transportation. Clothing will be tailored to individual needs, with synthesizers in closets creating clothing that fits perfectly. Nanosuits, made of 5 microns thick fabric, will cover the wearer’s body, allowing separate holes for individual hairs and making them weightless. This technology will double the amount […] Written by Ella Alderson September 6, 2023September 6, 2023 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked