EDITOR'S PICK STARTUPS STRATEGY The Science Of Becoming A Successful Influencer Key Takeaway: Influencers, a lucrative industry worth over $16 billion, promote products or services through sponsored social media posts or branded content. However, the majority of influencers find it hard work and poorly paid. There are no set pay rates, and contracts are likely to be short and job protection is limited. Earnings can range […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK The Story Of Birkenstock: Unlikely Rise Of A Billion Dollar Brand Key Takeaway: Birkenstock, a German shoe brand, has been able to attract fashionistas and hippies to its flexible arch supports, despite its negative image. The brand, founded in 1774, has evolved from orthopaedic footwear to fashion, with its initial public offering predicted to be the third-largest US listing so far in 2023. Birkenstock’s “bubble up” […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY TECHNOLOGY Is A.I. Now More Creative Than Humans? Key Takeaway: Creativity is a crucial human intelligence that AI should emulate, as it defies the cold logic of machines. AI tools like DALL-E and Midjourney are increasingly used in creative projects, with some receiving recognition for their inventiveness. A recent study found that AI-based creativity is just getting started, with examples of both its […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP FINANCE STRATEGY How To Succeed At Crowdfunding Small donations can add up to big bucks. That’s the promise of crowdfunding, a process by which entrepreneurs and nonprofits raise money online from individuals instead of banks and investors. Last year, 6.4 million crowdfunding campaigns worldwide brought in $34 billion, according to the crowdfunding data company Fundly. But most of those campaigns didn’t live up […] Saving Bookmark this article Bookmarked
EDITOR'S PICK SCIENCE 6 Things To Consider Before You Sign Up For Space Tourism It’s been a momentous month for space-faring billionaires. On July 11, British entrepreneur Sir Richard Branson’s Unity “rocket-plane” flew him and five fellow passengers about 85 kilometres above Earth. And this week, Amazon founder Jeff Bezos’ New Shepard capsule reached an altitude of 106km, carrying Bezos, his brother, and the oldest and youngest people ever to reach such a height. […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK FINANCE Does The Stock Market Extract Wealth? Many of us see the stock market as an investment engine for building companies and generating wealth, but the truth is that the stock market works more like an extraction engine. It depletes corporations while contributing to the concentration of wealth. The Stock Market is an Aftermarket Our distorted view of the stock market starts when we believe that buying shares in a publicly-traded company actually invests […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK SCIENCE TECHNOLOGY Space Tourism: Can It Be More Than ‘Space’ Joyrides For Millionaires? Billionaire entrepreneur Richard Branson and his team successfully flew to the “edge of space” on the Unity 22 mission aboard a Virgin Galactic plane on July 12. The event was hailed as the start of space tourism, narrowly beating the planned launch on 20 July by fellow billionaire business magnate Jeff Bezos and his firm Blue Origin. But does the 85km (53 miles), the altitude […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY What To Do When Life Is On Hold I get it. You have COVID ennui. I do, too, but as long as we have our health and our jobs, both 2020 and 2021 deserve nothing but to be met with gratitude. Not everyone is as lucky. The truth is, until last year sent us hiding, we were all running at full tilt with our default lives, scarcely […] Saving Bookmark this article Bookmarked
JOURNAL & RESEARCH POLITICS The Politics Of Intellectual Property Introduction: This Article argues that we need a politics, or perhaps a political economy, of intellectual property. Using the controversy over copyright on the Net as a case-study and the history of the environmental movement as a comparison, it offers a couple of modest proposals about what such a politics might look like — what theoretical […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP STARTUPS STRATEGY Can Marketers Really Impact Small Businesses When you think of the essentials for growing a small business, you typically think of innovation and financing. But new research provides the first evidence that marketing deserves its own pocket in the entrepreneur’s tool bag. When entrepreneurs in Kampala, Uganda, were paired with marketers for virtual coaching, they enjoyed dramatic growth, unlike those who […] Saving Bookmark this article Bookmarked
The Future Tech Of Music Is Space-Bending Key Takeaway: Researchers have developed a technology that creates “audible enclaves” in open air, creating highly focused, localized zones of sound. These isolated audio pockets allow sound to materialize only at a precise point in space, unheard by others nearby. This breakthrough could revolutionize public communication, entertainment, military applications, and office design. The process, known […] Written by Empirics Asia April 9, 2025April 9, 2025 Saving Bookmark this article Bookmarked
The Promise And Peril Of A.I. Therapy Key Takeaway: AI-powered mental health tools, such as chatbots and self-help apps, offer immediate emotional support to those in need. However, these tools cannot replace the complexity, depth, and ethical safeguards of human therapy, especially when dealing with serious mental health issues. AI lacks emotional understanding, cultural context, and real-time adaptability, which can be dangerous […] Written by Empirics Asia April 8, 2025April 8, 2025 Saving Bookmark this article Bookmarked
How Hidden Friendships Redefine Animal Intelligence Key Takeaway: Research shows that some animals form surprising partnerships, challenging traditional views on how intelligence evolves in the animal kingdom. For example, Octavia and Finn, a day octopus and coral trout, work as a team, each bringing unique skills to the hunt. Other species have also developed remarkable partnerships, such as the greater honeyguide […] Written by Empirics Asia March 28, 2025March 28, 2025 Saving Bookmark this article Bookmarked
Can A Book Be Dangerous? Key Takeaway: Books have long been a subject of debate, with some being praised for sparking imagination and empathy, while others are feared for warping minds or seducing readers into fantasy. The fear of fiction altering our sense of the world dates back to the early days of the novel, with women often being portrayed […] Written by Empirics Asia March 24, 2025March 24, 2025 Saving Bookmark this article Bookmarked
The Hidden Cost Of Space Key Takeaway: Satellite re-entry, a process where defunct satellites are disposed of, is causing a significant environmental impact on Earth’s atmosphere. As satellite usage increases, researchers are focusing on the re-entry process itself, which releases metal particles into the Earth’s atmosphere. These particles, such as aluminum oxide and lithium, can influence the planet’s energy balance, […] Written by Empirics Asia March 21, 2025March 21, 2025 Saving Bookmark this article Bookmarked
The Science Of Impatience Key Takeaway: Impatience is a common trait in humans, often influenced by our evolutionary past and perception of time and risk in the modern world. Early humans preferred immediate rewards, such as food and resources, as they were more likely to survive in unpredictable conditions. However, modern financial decisions often favor delayed rewards, as our […] Written by Empirics Asia March 20, 2025March 20, 2025 Saving Bookmark this article Bookmarked
A Cosmic Mystery Unraveled Key Takeaway: Astronomers have discovered strange, pulsing radio signals in space, known as long-period transients, that appear far too slow to be attributed to neutron stars. The LOFAR radio telescope has identified the origin of one of these enigmatic signals, revealing a surprising culprit: a white dwarf. The red star, identified as ILTJ1101+5521, emitted bright, […] Written by Empirics Asia March 19, 2025March 19, 2025 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked