EDITOR'S PICK STARTUPS STRATEGY The Science Of Becoming A Successful Influencer Key Takeaway: Influencers, a lucrative industry worth over $16 billion, promote products or services through sponsored social media posts or branded content. However, the majority of influencers find it hard work and poorly paid. There are no set pay rates, and contracts are likely to be short and job protection is limited. Earnings can range […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK The Story Of Birkenstock: Unlikely Rise Of A Billion Dollar Brand Key Takeaway: Birkenstock, a German shoe brand, has been able to attract fashionistas and hippies to its flexible arch supports, despite its negative image. The brand, founded in 1774, has evolved from orthopaedic footwear to fashion, with its initial public offering predicted to be the third-largest US listing so far in 2023. Birkenstock’s “bubble up” […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY TECHNOLOGY Is A.I. Now More Creative Than Humans? Key Takeaway: Creativity is a crucial human intelligence that AI should emulate, as it defies the cold logic of machines. AI tools like DALL-E and Midjourney are increasingly used in creative projects, with some receiving recognition for their inventiveness. A recent study found that AI-based creativity is just getting started, with examples of both its […] Saving Bookmark this article Bookmarked
EDITOR'S PICK ENTREPRENEURSHIP FINANCE STRATEGY How To Succeed At Crowdfunding Small donations can add up to big bucks. That’s the promise of crowdfunding, a process by which entrepreneurs and nonprofits raise money online from individuals instead of banks and investors. Last year, 6.4 million crowdfunding campaigns worldwide brought in $34 billion, according to the crowdfunding data company Fundly. But most of those campaigns didn’t live up […] Saving Bookmark this article Bookmarked
EDITOR'S PICK SCIENCE 6 Things To Consider Before You Sign Up For Space Tourism It’s been a momentous month for space-faring billionaires. On July 11, British entrepreneur Sir Richard Branson’s Unity “rocket-plane” flew him and five fellow passengers about 85 kilometres above Earth. And this week, Amazon founder Jeff Bezos’ New Shepard capsule reached an altitude of 106km, carrying Bezos, his brother, and the oldest and youngest people ever to reach such a height. […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK FINANCE Does The Stock Market Extract Wealth? Many of us see the stock market as an investment engine for building companies and generating wealth, but the truth is that the stock market works more like an extraction engine. It depletes corporations while contributing to the concentration of wealth. The Stock Market is an Aftermarket Our distorted view of the stock market starts when we believe that buying shares in a publicly-traded company actually invests […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK SCIENCE TECHNOLOGY Space Tourism: Can It Be More Than ‘Space’ Joyrides For Millionaires? Billionaire entrepreneur Richard Branson and his team successfully flew to the “edge of space” on the Unity 22 mission aboard a Virgin Galactic plane on July 12. The event was hailed as the start of space tourism, narrowly beating the planned launch on 20 July by fellow billionaire business magnate Jeff Bezos and his firm Blue Origin. But does the 85km (53 miles), the altitude […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY What To Do When Life Is On Hold I get it. You have COVID ennui. I do, too, but as long as we have our health and our jobs, both 2020 and 2021 deserve nothing but to be met with gratitude. Not everyone is as lucky. The truth is, until last year sent us hiding, we were all running at full tilt with our default lives, scarcely […] Saving Bookmark this article Bookmarked
JOURNAL & RESEARCH POLITICS The Politics Of Intellectual Property Introduction: This Article argues that we need a politics, or perhaps a political economy, of intellectual property. Using the controversy over copyright on the Net as a case-study and the history of the environmental movement as a comparison, it offers a couple of modest proposals about what such a politics might look like — what theoretical […] Saving Bookmark this article Bookmarked
ENTREPRENEURSHIP STARTUPS STRATEGY Can Marketers Really Impact Small Businesses When you think of the essentials for growing a small business, you typically think of innovation and financing. But new research provides the first evidence that marketing deserves its own pocket in the entrepreneur’s tool bag. When entrepreneurs in Kampala, Uganda, were paired with marketers for virtual coaching, they enjoyed dramatic growth, unlike those who […] Saving Bookmark this article Bookmarked
The Real Art Of War Key Takeaway: The Art of War, an ancient Chinese war manual from the 5th century BCE, is often cited as a cliché by teen edgelords and management gurus. However, the book is actually a work of clear-sighted and sometimes ruthless realism, influenced by philosophy and strategy. The book, which is attributed to Chinese general and […] Written by Jamie Roberts July 18, 2024July 18, 2024 Saving Bookmark this article Bookmarked
The Democracy Of Bees Key Takeaway: Honey bees, originally tropical insects, evolved complex nest-choosing patterns 600,000 years ago to survive cold climates. However, research into honey bee pressures and behavior rarely takes into account these nest preferences. Researchers have found that tree nests lose less heat than conventional hives and that features of man-made hives inserted for convenience increase […] Written by Derek Mitchell July 17, 2024July 17, 2024 Saving Bookmark this article Bookmarked
Is Fusion Power Our Future? Key Takeaway: Nuclear fusion could be a promising solution to climate change and energy security issues, as it offers a clean, abundant, and safe energy source. However, the technology’s realisation may come into tension with the issues it aims to solve. The technology’s appeal may mask deeper ethical questions, such as environmental sustainability and the […] Written by Sophie Cogan July 11, 2024July 11, 2024 Saving Bookmark this article Bookmarked
How People Can Influence Our Memories Key Takeaway: A study has found that our memory helps us learn from experiences and develop new knowledge by integrating and updating information. Memory can forge inferred connections beyond direct experiences, which can sometimes lead to false inferences. The study found that people may prioritize information from liked sources more than those from disliked ones, […] Written by Ines Bramao July 10, 2024July 10, 2024 Saving Bookmark this article Bookmarked
How Does Space Change Astronaut Biology? Key Takeaway: Astronauts are experiencing a new era of human spaceflight, with longer missions ranging from minutes to months. As humanity looks to return to the Moon over the coming decade, space exploration missions will be longer, with more space travelers and tourists. Researchers in space health are seeking to better understand the human health […] Written by Susan Bailey July 9, 2024July 12, 2024 Saving Bookmark this article Bookmarked
Who Really Was Mona Lisa? Key Takeaway: The Mona Lisa, a Renaissance icon, has been a subject of debate for over half a millennium. The painting has been traditionally associated with Lisa Gherardini, the wife of Florentine silk merchant Francesco del Giocondo. However, another theory suggests Isabella of Aragon, a princess deeply entwined in the political and cultural fabric of […] Written by Darius von Guttner Sporzynski July 5, 2024July 5, 2024 Saving Bookmark this article Bookmarked
The Science Fiction Feedback Loop Key Takeaway: OpenAI CEO Sam Altman sparked controversy by referencing the 2013 movie “Her” to highlight the novelty of ChatGPT’s latest iteration. Actor Scarlett Johansson accused the company of improperly using her voice after she spurned their offer to make her the voice of ChatGPT’s new virtual assistant. This highlights the “sci-fi feedback loop,” which […] Written by Rizwan Virk July 4, 2024July 4, 2024 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked
