BUSINESS & ECONOMICS EDITOR'S PICK The Significance Of The Cybertruck Key Takeaway: Tesla, a high-volume, premium-priced leader in the global electric vehicle (EV) market, experienced a 50% growth in deliveries in 2019. The company announced the Cybertruck in 2019, marking its first move into light/pickup trucks. However, delays in deliveries and the cost of bulletproof glass have hindered its development. Tesla now faces challenges in […] Saving Bookmark this article Bookmarked
CULTURE EDITOR'S PICK PSYCHOLOGY Does Music Manipulate Our Memories? Key Takeaway: Studies in psychology are beginning to understand how music helps people remember films, scenes, and characters. Music can help us understand characters, create deeper emotional links, and create mood-congruency effects when the music and movie both make us feel the same way. Irony and mood-incongruity effects occur when music and movies make us […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY TECHNOLOGY How A.I. Will Threaten SEO Key Takeaway: Generative AI tools like ChatGPT are expected to improve internet searching for users by providing answers from the entire internet. However, concerns include opacity over information sources, potential for “hallucinated” answers, and copyright issues. The growing use of generative AI could potentially destroy the US$68 billion search engine optimization industry, which has helped […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK How China’s Property Crisis Will Impact Global Tourism Key Takeaway: The COVID-19 pandemic has impacted the Chinese travel industry, with a slow return to global flights due to the country’s struggling real estate sector. China’s largest developer, Country Garden, lost $7.1 billion in the first six months of 2023, and investors are concerned about potential debt default. Local governments heavily rely on tax […] Saving Bookmark this article Bookmarked
CULTURE EDITOR'S PICK PSYCHOLOGY SOCIOLOGY The Price Of Love: Hidden Costs Of Modern Dating Key Takeaway: The average American spends $120,000 on romantic activities, leading to a significant amount of “dating debt” among millennials and Gen Z. This debt accumulation is attributed to the desire to signal status and the persuasive retail marketing of luxury as synonymous with love. Luxury brands like Gucci and Tiffany use strategic marketing tactics […] Saving Bookmark this article Bookmarked
EDITOR'S PICK PSYCHOLOGY The Psychology Of Fyre Festival II Key Takeaway: The founder of the 2017 Fyre Festival, William “Billy” McFarland, has announced plans for a second attempt at the festival, with a target date of the end of 2024. McFarland, who was charged with several fraud offences and sentenced to six years in prison, has been promoting the event on Instagram. The promotion […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY Was Musk’s Twitter Rebrand To X The Right Move? Key Takeaway: Twitter’s CEO, Elon Musk, has rebranded the platform X, abandoning the globally recognized Twitter brand and renaming it X.com. The rebrand aligns with Musk’s intention to make the platform more than a communication app, like Tencent’s popular WeChat app in China. The new X symbol is distinctive and expresses a sense of mystery. […] Saving Bookmark this article Bookmarked
EDITOR'S PICK SOCIOLOGY The Rise Of Deinfluencers Key Takeaways: Deinfluencing is a social media trend that discourages influencers from promoting overpriced or ineffective products. With nearly 730 million views on TikTok, it aims to address the desire for authenticity, social media burnout, and a shift in values. Deinfluencers prioritize genuine content and engagement over curated content and commercial partnerships, addressing the emotional […] Saving Bookmark this article Bookmarked
BUSINESS & ECONOMICS EDITOR'S PICK STRATEGY The Marketing Secrets Of Barbie’s Success Key Takeaway: Barbie is one of America’s most trusted brands, with worldwide sales of US$1.5 billion in 2022 and a brand value of US$590 million. Mattel has used a “multiply” strategy to increase brand visibility and storytelling tactics to sustain interest in the brand. Mattel’s strategy of targeting older consumers through nostalgia and designer and […] Saving Bookmark this article Bookmarked
CALLUM CONNECTS INTERVIEWS Rana Kim – CEO of Kreaon This article was originally published here: Rana Kim – CEO of Kreaon Many years of working in a corporate environment did not blunt Rana Kim’s entrepreneurial spirit, but she learned lessons she has taken with her into her new venture. What’s your story? Hi I’m Rana, Jeongeun Kim, CEO of Kreaon Co., Ltd, which is […] Saving Bookmark this article Bookmarked
Understanding The Sunk Cost Fallacy Key Takeaway: The sunk cost fallacy is a common tendency where people make decisions based on past costs rather than current events or future events. This can lead to high-stakes decisions and can affect choices that have bigger consequences for our lives. For example, Bob might base his decision on the original price of a […] Written by Empirics Asia November 28, 2023November 28, 2023 Saving Bookmark this article Bookmarked
What Modern People Get Wrong About Stoicism Key Takeaway: Stoicism, a philosophical school popular in ancient Rome, is often associated with happiness and productivity. However, Stoic TikTok, a popular social media platform, often misinterprets its ideas. Stoicism was traditionally divided into three branches: ethics, physics, and logic. Stoic TikTok focuses on knowledge through reading quotations or practicing mental exercises, but it doesn’t […] Written by Matthew Duncombe November 27, 2023November 27, 2023 Saving Bookmark this article Bookmarked
Does Music Manipulate Our Memories? Key Takeaway: Studies in psychology are beginning to understand how music helps people remember films, scenes, and characters. Music can help us understand characters, create deeper emotional links, and create mood-congruency effects when the music and movie both make us feel the same way. Irony and mood-incongruity effects occur when music and movies make us […] Written by Empirics Asia November 21, 2023November 21, 2023 Saving Bookmark this article Bookmarked
The Secrets Of Our Mental Dictionary Key Takeaway: Your mental lexicon is a unique and personalized collection of words, influenced by your educational, professional, cultural, and other experiences. It varies in size from person to person and according to age, with the average American English speaker being around 42,000 words richer at 20 than at 60. The brain’s memory is dynamic […] Written by Empirics Asia November 20, 2023November 20, 2023 Saving Bookmark this article Bookmarked
Inside The Minds Of Magicians Key Takeaway: A study examining the mental health of magicians found that they exhibited similar traits to people with mental illnesses like schizophrenia and autism. Magicians, who both create and perform their own shows, require precision and technical skills to entertain the audience. They scored lower on nearly every psychotic symptom compared to the general […] Written by Gils Greengross November 16, 2023November 16, 2023 Saving Bookmark this article Bookmarked
How Netflix Has Been Growing Itself Key Takeaway: Netflix, a streaming giant, experienced a decline in subscribers in 2022 due to competition from Disney and Amazon Prime. However, it has since rebounded, adding 8.8 million subscribers in Q3 2023. The company’s success can be attributed to its international approach, with over 70% of its subscribers coming from outside the US. It […] Written by Jean Chalaby November 15, 2023November 15, 2023 Saving Bookmark this article Bookmarked
Is Time Travel Possible? Key Takeaway: Time travel, the idea of moving between different points in time, has been a popular fantasy for centuries. However, the question of whether time is reversible remains unresolved in science. The second law of thermodynamics suggests that the universe can either remain the same or become more disordered over time. Albert Einstein’s theory […] Written by Adi Foord November 14, 2023November 14, 2023 Saving Bookmark this article Bookmarked
Rethinking Education Key Takeaways: The Industrial model of education that fueled the modern era and its dizzying reach did its job incredibly well. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction — a transcendent sign of intelligence, as we saw in Raven’s Matrices — has been […] Written by Anthony Fieldman March 2, 2022October 19, 2022 Saving Bookmark this article Bookmarked
How China Is Transforming Its Economy Through Learning I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […] Written by Enrique Dans February 1, 2021February 1, 2021 Saving Bookmark this article Bookmarked
Why You’re Not Seeing Success With Influencer Marketing With the new year around the corner, now is a good time to re-evaluate your past marketing strategies and gear up for the year ahead. For some businesses, influencer marketing has simply not seemed to live up to its lofty promises of genuine engagement, credibility, and transparency. Some have claimed that it has been failing […] Written by Michael Tan January 14, 2021January 15, 2021 Saving Bookmark this article Bookmarked
A New Philosophy of Business I’m about to ask you to take a mental leap. For the next 8 minutes, suspend your notions of what a business is, and I’ll propose a new lens for you to look through. There are a lot of questions asked around what “community” means for business. “Where should community fit in my organization?” and […] Written by Empirics Asia September 5, 2018September 5, 2018 Saving Bookmark this article Bookmarked
