HSINCHU, Sept. 15, 2014 – Aiming to reach the next billion people, MediaTek and Google are working together on Android One™, an initiative to provide a family of high-quality and affordably priced Android devices for consumers in emerging markets. With Android One, which launched today, Google is working closely with partners to make it easier and faster to manufacture Android smartphones for the rising Super-mid market — a new market segment comprising an unprecedented volume of premium mid-range smart devices.

“MediaTek has long been an advocate of providing high-quality devices at reasonable prices, and our all-inclusive product road map stands as a strong proof point of that commitment,” said Mohit Bhushan, Vice President of U.S. Business Development at MediaTek. “By collaborating extensively with Google on Android One, we are enabling a total solution that encompasses hardware, software and testing, for manufacturers and brands globally. This initiative is directly in line with MediaTek’s vision to democratize high-quality technology — to allow anyone to achieve their limitless potential and become, what we like to call, an Everyday Genius.”

The first set of Android One devices features MediaTek’s MT6582® Mobile System-on-Chip (Mobile SoC) based on quad ARM Cortex™ A7 processors. The processors are managed by MediaTek’s CorePilot technology, an advanced scheduler algorithm with adaptive thermal and interactive power management that delivers superior multi-tasking performance and excellent sustained performance-per-watt for a premium mobile experience. Also inherent in the MT6582® is integrated multimedia hardware (audio, video, graphics and camera) as well as UMTS Release 8 modem capabilities.

“Google is pleased to partner with MediaTek on the Android One initiative. MediaTek has the expertise to provide what is needed for Android One devices and insights into the needs of consumers in emerging markets,” saidCaesar Sengupta, VP of Product Management at Google. “Together with an ecosystem of partners, including MediaTek, we’re building a future where high-quality smartphones are accessible to mainstream consumers at affordable prices. This work together will also allow our partners to pool resources to bring these great phones to market faster.”

The first set of Android One smartphones based on MediaTek’s MT6582 is being introduced today in India by leading brand partners Karbonn, Micromax and Spice.

About MediaTek Inc.

MediaTek is a pioneering fabless semiconductor company, and a market leader in cutting-edge systems on chip for wireless communications and connectivity, HDTV, DVD and Blu-ray. MediaTek created the world’s first True Octa-core™ smartphone platform with LTE and our CorePilot™ technology releasing the full power of multi-core mobile processors. Through MediaTek Labs™, the company is creating a worldwide ecosystem in support of device creation, application development and services based around MediaTek offerings. With an emphasis on enabling technology for the masses and not the chosen, everyone can be an Everyday Genius. MediaTek [TSE:2454] is headquartered in Taiwan and has offices worldwide. Please visit www.mediatek.com for more information.

Source: MediaTek

 

Contributor

Recently Published

Key Takeaway: The double-empathy problem, a concept popular among social scientists, suggests that people with different identities and communication styles struggle to empathize with each other. This theory has gained attention due to its potential to explain why different people in society struggle to empathise, potentially leading to personal and societal problems. However, the double-empathy […]
Key Takeaway: Research indicates that modernization and rapid technological advancements are contributing to contemporary problems such as mental health issues. An evolutionary mismatch theory suggests that our physical and psychological adaptations become misaligned with the environment, leading to issues like tooth decay, obesity, and diabetes. The modern world also presents challenges such as crowded cities, […]

Top Picks

Key Takeaway: Oscar nominees Cillian Murphy and Bradley Cooper are gaining attention for their performances and preparation methods. Murphy lost 20 pounds and practiced fake cigarettes to mimic Oppenheimer’s appearance, while Cooper spent six years training in conducting. Method acting, a psychological approach, is often used to make characters seem more real and believable. However, […]
Key Takeaway: A team of astronomers has identified seven candidates for alien megastructures, known as Dyson spheres, within 1,000 light-years of Earth. These spheres, which consist of floating power collectors, factories, and habitats, would take up more space until they surrounded almost the entire star like a sphere. The seven promising candidates are all “M-dwarfs” […]
Key Takeaway: A recent study found that people tend to underestimate the negative implications of declining an invitation, even when it’s not accepted. People tend to assume others will react poorly when an invitation isn’t accepted, but they’re relatively unaffected when someone turns down an invite they’ve extended. People extending invites are more understanding and […]

Trending

I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […]

Join our Newsletter

Get our monthly recap with the latest news, articles and resources.

Login

Welcome to Empirics

We are glad you have decided to join our mission of gathering the collective knowledge of Asia!
Join Empirics