Dr. Wendy Helps Companies Build and Manage Their Image and Brands

What’s your story?
Brand your Brand Right! Image & Brand Management is not about changing the outer appearance of your company or your people, but it is about how to integrate EQ with IMAGE & BRANDING to maintain the authenticity of the brand. 

In the new normal, branding your brand right involves and starts with Awareness at both the individual & company level, enhancing the Motivation of the employees to communicate & connect the company’s brand to stakeholders, and internal & external customers through Empathy & Social Skills by effectively using Appearance, Behaviour & Communication.

In fact, the real gist of raising the game in professional image branding relies on sustaining a level of ongoing education where individuals are encouraged to Self-regulate using the knowledge they pick up and apply in their daily life!

“Brand Management… is about how to integrate EQ with IMAGE & BRANDING to maintain the authenticity of the brand.”

What excites you most about your industry?
As an image consultant and a corporate trainer and speaker, I enjoy going to different workplaces every week where I meet new people and increase my knowledge about different cultures. I learn a great deal from audiences and participants.

What’s your connection to Asia?
I feel connected to the strong culture and values of Asian people. I was born and bred in a small town named Kampar in Malaysia, and was raised in a multicultural village where we all lived happily together, speaking different languages, playing childhood games, and visiting each other’s homes. 

Favourite city in Asia for business and why?
Singapore! Singaporeans are straight forward! I enjoy doing business without needing to beat around the bush as that is a waste of time!

What’s the best piece of advice you ever received?
The best strategy in business is knowing “What not to do!”

Ensure your marketing is always in alignment with your branding. “Marketing is just quenching your thirst, but branding is building the well that gives you a constant water supply.”

Who inspires you?
My husband. I admire his “guts” in business. Even though he started his business just a few years earlier than mine, today his business has grown quite a bit. His business has expanded into a few Asia countries as well as into new industries. 

What have you just learnt recently that blew you away?
There is no individual or company that is too big to collapse or too small to be great, in a noticeably short period of time! The lesson: Be relevant, stay relevant! 

If you had your time again, what would you do differently?
I might have incorporated proper planning in growing my business. I started just with the intention of earning more money as an entrepreneur. I am really good at making fast money. I seem to have the midas touch in almost everything I am involved in.

However, I never think about the vision and mission as to how to bring my business to the next level.

I am sure that if I had started my business 10 years ago with the end in mind, things could be very different today!

How do you unwind?
I make it a point to take a holiday at least 8 times every year. Whether they are of short or long duration, I’ve been doing this for the past 5 years and counting.

As for the time between holidays, I enjoy a good massage and having chill out sessions with close friends as my “go-to” way of unwinding.

Favourite Asian destination for relaxation? Why?
Japan and Thailand!

During the Winter, Japan will always be our first choice as my children love the snow and want to ski! We enjoy the chilling weather and the fresh Japanese sashimi!

But year round,  or for just a short 3 – 4 day relaxing getaway, it’s definitely Thailand! We love the awesome Thai food, friendly people, variety of shopping choices and spas.  My favorite places in Thailand are Koh Samui and Bangkok.

Everyone in business should read this book:
“Brand Sense: Sensory Secrets Behind The Stuff We Buy,” by Martin Lindstrom.

Shameless plug for your business:
Experience the power of 3D-Transformation on creating and building your authentic Total Image Management by The Image Creator!

http://image-creator.com/dr-wendy-liew/

How can people connect with you?

https://www.linkedin.com/in/drwendyliew/


To hear how entrepreneurs around the world overcome their challenges, search your favourite podcast platform for ‘CallumConnects‘ to hear a 5-minute daily breakdown.

Callum Laing is an entrepreneur and investor based in Singapore. He has previously started, built, and sold half a dozen businesses and is now a Partner at Unity-Group Private Equity and Co-Founder and CEO of MBH Corporation PLC. He is the author of three best-selling books ‘Progressive Partnerships’, ‘Agglomerate’, and ‘Entrepreneurial Investing’.

Connect with Callum on Twitter and LinkedIn
Download free copies of his books at www.callumlaing.com

Recently Published

Key Takeaway: Conspiracy theories are prevalent and can involve various factors. People believe false conspiracy theories for various reasons, such as the existence of real conspiracies. However, unfounded conspiracy theories often lack evidence and substitute elements that should be red flags for skeptics. To vet a claim, one should seek out evidence, test the allegation, […]
Key Takeaway: Recent research has focused on replicating the chemical reactions that constitute life as we know it in conditions plausible for early Earth around 4 billion years ago. However, the rise of experimental work has led to many contradictory theories. Some scientists believe that life emerged in deep-sea hydrothermal vents, where the conditions provided […]

Top Picks

Key Takeaway: NASA’s Curiosity and Perseverance rover missions are investigating the planet’s evidence for life, known as its “biosignatures,” in unprecedented detail. The rovers are acting as extraterrestrial detectives, hunting for clues that life may have existed eons ago, including evidence of long-gone liquid surface water, life-sustaining minerals, and organic molecules. The Mars of today […]
Key Takeaway: Jonathan Haidt’s book, The Anxious Generation, calls for action to limit teenagers’ smartphone access and address the mental health crisis caused by the widespread use of smartphones. Haidt cites the “great rewiring” period from 2010 to 2015 as a time when adolescents’ neural systems were primed for anxiety and depression by daily smartphone […]
Key Takeaway: Concerns about AI’s potential roguehood and potential harm to privacy and dignity are a significant concern. AI’s algorithms, programmed by humans, are also biased and discriminatory. However, a psychologist’s research suggests that AI is a threat to making people less disciplined and skilled in making thoughtful decisions. Making thoughtful decisions involves understanding the […]
Key Takeaway: A study published in the Journal of Personality suggests that long-term single people can be secure and thriving, possibly due to their attachment style. The research found that 78% of singles were insecure, with 22% being secure. Secure singles are comfortable with intimacy and closeness in relationships, while anxious singles worry about rejection […]

Trending

I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […]

Join our Newsletter

Get our monthly recap with the latest news, articles and resources.

Login

Welcome to Empirics

We are glad you have decided to join our mission of gathering the collective knowledge of Asia!
Join Empirics