Sharing baking secrets with students is Sue Khalid’s passion. When her students succeed, posting their own photos of her recipes, she is happy. “To me, their success is my success.”
What’s your story?
I run home based baking workshops. My workshops are mostly private or one on one. On weekends, I conduct group baking workshops. My students are mostly locals but I also have students who come from Mumbai, Hong Kong, Australia and Bangkok.
What excites you most about your industry?
When I see my students post pictures of their orders. To me, their success is my success.
What’s your connection to Asia?
I love travelling throughout Asia seeking knowledge and upgrading my skills.
Favourite city in Asia for business and why?
Thailand – for their pastries and cakes.
What’s the best piece of advice you ever received?
Never get yourself involved in a price war because you can never win.
Who inspires you?
What have you just learnt recently that blew you away?
I just learnt that there are so many people out there who are not willing to pay to attend classes but are now begging other students who attended my baking workshops, for my recipes.
If you had your time again, what would you do differently?
I would set up a baking studio.
How do you unwind?
I exercise and visit a beauty parlour.
Favourite Asian destination for relaxation? Why?
Damai Beach Resort, Sarawak. I just love the beach.
Everyone in business should read this book:
40 Ideas for Positive Thinking.
Shameless plug for your business:
For my business, Lydia’s Oven, I would say a plug or message for my services comes from the repeated positive feedback I get from my happy customers and students.
How can people connect with you?
This interview was part of the Callum Connect’s column found on The Asian Entrepreneur:
Callum Laing invests and buys small businesses in a range of industries around Asia. He has previously started, built and sold half a dozen businesses and is the founder & owner of Fitness-Buffet a company delivering employee wellness solutions in 12 countries. He is a Director of, amongst others, Key Person of Influence. A 40 week training program for business owners and executives.
Take the ‘Key Person of Influence’ scorecard <http://www.keypersonofinfluence.com/scorecard/>