Han Sing wanted to make education more affordable and accessible which lead him to start Tueetor, a fully-automated, location-based free service platform that enables users to instantly find tutors and trainers for a wide range of academic and non-academic subjects.

What’s your story?
It was in 2012 when I learned that a single-mother friend was on the brink of a mental breakdown. Her son was faring poorly in school and needed private tuition on a few subjects. She could not afford them. The pressure coming from her son, school, finances…were just too much to bear. At about the same time, I also had a business acquaintance whose daughter was suffering from Autism Spectrum Disorder (ASD) – the severe kind he claimed if not intervened by 5, would see his daughter institutionalised for life.

It was also after the financial crisis of 2008, a few other friends, mostly in their mid-30, 40, were out of jobs. We all know at that age, commitments – family, mortgages, loans, could be overwhelming. And it’s not easy to get rehired. We can only imagine the stress and helplessness.

So I thought: Is there a way to solve the pain points of these 3 groups of individuals – mainly, affordability + accessibility of education and employment? They are definitely not alone, and the problems not unique to Singapore.

And Tueetor was born as a result: a platform that helps learners find affordable and quality education – any forms of education both academic and non-academic – eradicating the inefficiencies that exist in the then broker-led segment. And through the same platform, trainers could offer these services with ease – part or full-time.

What excites you most about your industry?
“Education is the most powerful weapon which you can use to change the world.” – Nelson Mandela. Indeed, Education shapes individuals, communities, nations for the better, like no other. In the next 2 years, we want to bring Tueetor to more Asian countries, 15 in total and build the world’s largest education marketplace – our vision, one that is unseen at this point. And through the marketplace, we hope to empower, better the lives of Asians – especially the ones in developing countries – by providing them with access to quality and affordable educational resources.

What’s your connection to Asia?
Tueetor is currently available in Singapore, Malaysia, Indonesia and Thailand.

Favourite city in Asia for business and why?
Singapore. I guess I’m too addicted to the ultra-efficient and competitive society that I’m in. It gives me the high too. Products and services are always stone’s throw away, there’s a good balance of work-life. And food is always everywhere, every hour, cheap – don’t let the “world’s most expensive city” myth scare you.

What’s the best piece of advice you ever received?
Insanity is doing the same thing over and over again and expecting different results.

Who inspires you?
Mr Masayoshi Son, the founder and CEO of SoftBank once said, “Have passion, have a dream, for your own life. Life is only one time.”

Start-up journey is arduous and often lonely. You will always be tested, face criticisms and worse, cynicism – not just by people from the outside, but your team members sometimes, even yourself. If the cause is worth defending: stand firm in your beliefs, don’t lose sight of why you started it all, and fight to the death. Yes, you only live once, let there be no regrets.

What have you just learnt recently that blew you away?
Below is an excerpt from Bloomberg BusinessWeek, about Masayoshi Son and Anthony Tan, Founder of Grab when they first met:
“Anthony Tan, who co-founded the Grab taxi-hailing service, recalls first meeting Son a few years ago when the Japanese billionaire was considering investing in his startup. As the two chatted, Son mentioned his early support for Ma, then an unknown school teacher who is now the richest man in China. “Years ago, Jack Ma sat there,” Tan recalls Son telling him. “Anthony-san, you take my money. It’s good for you. It’s good for me. If you don’t take my money, not so good for you.”

Like so many others before and since Tan took Son’s money.”

What power play, and what powerful negotiators.

If you had your time again, what would you do differently?
I would read more.

How do you unwind?
Chat with my kids. Yes, no kidding. Sometimes you get the best life lessons and advice from 13 and 16 year-olds.

Favourite Asian destination for relaxation? Why?
Bali. Need I say more? 😀

Everyone in business should read this book:
Ice to the Eskimos: How to Market a Product Nobody Wants – by Jon Spoelstra

Shameless plug for your business:
Tueetor is a self-serve, automated, location-based, edtech platform that connects learners and trainers across 500+ subjects. There’s no finder’s fees, no waiting time, and a match is usually made under 2 minutes. In the past 2 years in operation, we have helped thousands find affordable and accessible education and created numerous job opportunities. We aim to bring Tueetor to more Asian countries and better communities. And we need all the help we can get.

How can people connect with you?

Twitter handle?

This interview is part of the ‘Callum Connect’ series of more than 500 interviews

Callum Laing is an entrepreneur and investor based in Singapore. He has previously started,
built and sold half a dozen businesses and is now a Partner at Unity-Group Private Equity and Co-Founder of The Marketing Group PLC. He is the author two best selling books ‘Progressive Partnerships’ and ‘Agglomerate’.

Connect with Callum here:
Download free copies of his books here: www.callumlaing.com

Recently Published

In the fast-paced world of cryptocurrency, vast sums of money can be made or lost in the blink of an eye. In early November 2022, the second-largest cryptocurrency exchange, FTX, was valued at more than US$30 billion. By Nov. 14, FTX was in bankruptcy proceedings along with more than 100 companies connected to it. D. Brian Blank and Brandy Hadley are […]
Key Takeaways: The phenomenon of some fireflies’ flash synchrony has puzzled scientists for over a century. The phenomenon piqued the curiosity of many, including mathematicians Daniel Abrams and Steven Strogatz, who named it “chimera” In Greek mythology, the Chimera was a hybrid monster made of parts of incongruous animals – so a fitting name for […]

Top Picks

Key Takeaways: Albert Einstein’s theory of general relativity has been remarkably successful in describing the gravity of stars and planets. However, gaps in our understanding start to appear when we try to apply it to extremely small distances, where the laws of quantum mechanics operate. A new study, published in Nature Astronomy, has now tested […]
Key Takeaways: Digital money is a form of currency that uses computer networks to make payments. It is not the digital nature of cryptocurrencies that differentiate them from digital money, but how they ensure the ownership of digital property that mark them as transformational. The Counter Currency Laboratory, a new initiative based in the Department […]
Key Takeaways: For many people, Buddhism appears to be uniquely compatible with modern lifestyles and world views. Buddhist mindfulness has influenced many schools of contemporary psychology. Buddhist philosophy embraces constant change and the inherent impermanence of all things. The 19th century Burmese monk Ledi Sayadawtravelled the nation teaching meditation and founding study groups. The forms […]


I highly recommend reading the McKinsey Global Institute’s new report, “Reskilling China: Transforming The World’s Largest Workforce Into Lifelong Learners”, which focuses on the country’s biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. How to transform the country […]

Join our Newsletter

Get our monthly recap with the latest news, articles and resources.

Latest Titles


Welcome to Empirics

We are glad you have decided to join our mission of gathering the collective knowledge of Asia!
Join Empirics