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  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. STRATEGY
Key Takeaway: Barbie is one of America’s most trusted brands, with worldwide sales of US$1.5 billion in 2022 and a brand value of US$590 million. Mattel has used a “multiply” strategy to increase brand visibility and storytelling tactics to sustain interest in the brand. Mattel’s strategy of targeting older consumers through nostalgia and designer and […]
  1. EDITOR'S PICK
  2. STRATEGY
  3. TECHNOLOGY
Key Takeaways: Netflix has released hundreds of Originals and plans to spend $8 billion over the next year on content. Each production is a mountain of operational and logistical challenges that consumes and produces tremendous amounts of data. At Netflix’s scale, this is further amplified to levels seldom encountered before in the history of entertainment. […]
  1. CULTURE
  2. EDITOR'S PICK
  3. STRATEGY
As anybody who has been in a leadership position knows, no single style fits every situation. In my book, Management Lessons from Game of Thrones: Organization Theory and Strategy in Westeros, I examine how characters, organisations and situations in that fictional world have surprising parallels to the way business is done in the real world. I […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. STRATEGY
Key Takeaways: Rising inflation and looming recessions are squeezing household finances, but businesses also worry about an economic downturn. With the Standard & Poor’s 500 stock market index down 17% in the year to date, and the Nasdaq 100 tech sector index down 33%, market uncertainties can affect a company’s ability or willingness to spend […]
  1. EDITOR'S PICK
  2. FINANCE
  3. STRATEGY
  4. TECHNOLOGY
Key Takeaways: Recent rallies in stocks popularised on social media have attracted increasing numbers of investors looking to these so-called “meme stocks” for quick returns. And with recessions looming around the world, the danger is becoming even more acute. Investors should learn a lesson from the GameStop story. Consumers have learned to be more wary […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. SOCIOLOGY
  4. STRATEGY
Key Takeaways: Wikipedia posits a handful of contenders for Physiology or Medicine, about 20 different possible winners for the Peace Prize and several dozen potential winners of the Literature Prize. Each stock’s price is tied to a different event happening in the future. Despite using different devices to keep up engagement, such as leader boards […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. FINANCE
Many of us see the stock market as an investment engine for building companies and generating wealth, but the truth is that the stock market works more like an extraction engine. It depletes corporations while contributing to the concentration of wealth. The Stock Market is an Aftermarket Our distorted view of the stock market starts when we believe that buying shares in a publicly-traded company actually invests […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY
The 2019 Frankfurt Motor Show clearly shows that the automobile industry is moving, albeit too slowly, toward an understanding that electric vehicles are the future — many in the industry are still in denial — and that their developers will soon be working in this direction. Officially at least, the petrol-heads are history. That said, there is […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
Is your brand trying hard to tell people what they want to hear? Or are you speaking the truth as it resonates with your brand’s core reason for being?Quick Links Market research isn’t always the best idea No-one likes a subservient and slimy eye-servant Investing in the wrong audience is rather stupid Knowing your brand […]

//CURATED INSIGHTS ON EMPIRICS.

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  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
Watching Warren Buffett completely change what he believes about money in a matter of months has been fascinating. He is considered the most successful investor in history, so he’s worth listening to when financial markets enter a strange period that nobody understands or can properly explain (even if, like me, you don’t love everything he […]
  1. BUSINESS & ECONOMICS
  2. EDITOR'S PICK
  3. ENTREPRENEURSHIP
  4. STARTUPS
  5. STRATEGY
  6. TECHNOLOGY
On the surface, Japan seems to have all the ingredients for successful organising and digital campaigning. It is a longtime democracy with high levels of broadband penetration and newspaper readership. Japan also retains global economic influence. It is the world’s third largest economy and companies like Toyota, Uniglo, Sony and Panasonic are visible global brands. The reality is […]

EXPERT INTERVIEWS BY EMPIRICS

  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Sir Angel Redoble – Group Chief Information Security Officer at PLDT Group & Smart Communications Sir Angel Redoble’s determination to make cyberspace a safer place is what has driven him to create an organisation dedicated to that goal. What’s your story? Today, I am the Group Chief Information Security […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Terence Clarke – Founder of CastleCourt, DailyCoach and GrowthHub Terence Clarke believes that everyone has the answers to life’s questions and, as a coach, it is for him to help them find them. What’s your story? Born in Ireland, I grew up in England and I’ve lived and studied […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Sharmin Prince – Founder & Executive Director Eagles Empowered to Soar Sharmin Prince is committed to helping others reach their full potential. What’s your story? I am Sharmin Prince, a woman who has persevered through many hardships, yet still has an optimistic view of the future. I am not […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Colin Thompson – Founder of Oligye Enterprises Realising that the effect of motivational speaking was short-lived, Colin Thompson moved into life coaching to enable him to make a greater difference to clients lives. What’s your story? After several years of practice, I developed the ability to visualize my wiser-elder-self. […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Mohamed Abdullah – CEO of Hobbs Holdings & the Owner of the Canadian 2 For 1 Pizza in Singapore Despite having been serving his particular brand of pizza for 17 years, eating them with friends and family is still Mohamed Abdullah’s favourite way to unwind. What’s your story? My […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Bentley Cheng – Founder of FinStyle app and Infinite Digital Solutions Bentley Cheng enjoys being a disrupter and has created a business where he can do that in the financial sector. What’s your story? I am the founder of FinStyle app and Infinite Digital Solutions. Understanding the stigma that […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Chanequa Strickland – Founder & CEO of Strickland’s House Of Herbs Co A love of farming has given Chenequa Strickland the opportunity to create a herbal business. What’s your story? I’ve always been into farming so I dedicated the last 17 years to farming things such as winter wheat, […]
  1. CALLUM CONNECTS
  2. INTERVIEWS
This article was originally published here: Griffin Graham – Co-Founder & President, Community Nest Foundation Griffin Graham’s commitment to enhancing the quality of life of disenfranchised people has led to the formation of a community resource. What’s your story? I grew up in Brooklyn, New York in an impoverished and abusive home environment and in […]
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